Choose a Diamond the Right Way

Perfect diamondChoosing the perfect diamond ring is often a new and exciting experience. That’s why you should read this Diamond Buying Guide to help you find out everything you need to know before deciding on the perfect diamond.

Below, we discuss the four most important attributes of a diamond – Cut, Colour, Clarity and Carat Weight, commonly referred to as the “The Four C’s” of diamond education. “The Four C’s” go a long way in determining a diamond’s value and quality.

All of our diamond rings come with a diamond grading report issued by the Gemmological Institute of America, otherwise known as GIA. GIA provide unbiased diamond analysis and are the world’s most trusted name in